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Heritage Iron Magazine article |
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Nathan (SD) ![]() Orange Level ![]() Joined: 11 Sep 2009 Location: Day County SD Points: 1278 |
![]() ![]() ![]() ![]() ![]() Posted: 20 Jan 2012 at 8:07am |
Sales Fiscal year 1971
JD 897 million
IH 915 million (ag and industrial combined)
MF 650 million
AC 174 million
Case 134 million
White 126 million ( 3 brands Oliver,MM,White)
AC sales were 20% of the big green. I imagine tractors were the bulk of the sales. I would have never guessed the gap was that big.
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Dave in il ![]() Orange Level ![]() ![]() Joined: 22 Sep 2009 Location: Manville Il Points: 1748 |
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Were those figures worldwide or only for North America?
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Nathan (SD) ![]() Orange Level ![]() Joined: 11 Sep 2009 Location: Day County SD Points: 1278 |
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The article didn't specify. It stated corporate totals of ag sales. Probably global sales. According to Farm and Industrial Equipment institute there were only 134,070 tractors sold in 1971. I believe that to be a US sales number. So multiply that by $7000 avg cost for a tractor. That is not even 1 billion dollars. |
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Austin(WI) ![]() Orange Level ![]() ![]() Joined: 11 Sep 2009 Location: Wisconsin Points: 1460 |
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But that was just in the ag division correct? AC was HUGE and made so many different things though. I would like to see what AC over sales in everything they made was compared to JD.
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